Nationwide.
PMM has served as an Agency of Record for Nationwide for nearly a decade. Through strategic planning & execution, we've partnered with Nationwide to take the brand from low market share within the African American & Hispanic segments to over-indexing – with improvements year over year.
OUTCOMES: PMM has served as an Agency of Record for Nationwide for nearly a decade. Through strategic planning & execution, we've partnered with Nationwide to take the brand from low market share within the African American & Hispanic segments to over-indexing – with improvements year over year.
RESULTS: Created blueprint for best practices to guide internal enterprise-wide engagement. Instruct Nationwide’s approach to multiple segments, multiple functional business units and enterprise business impact.
PMM adopted an integrated and intentional approach to help Nationwide grow its wallet share with African Americans and Hispanic consumers. As a result, together and as proud partners, we now hold a blueprint and playbook for best practices to guide internal enterprise-wide engagement with approach to multiple segments, multiple functional business units and enterprise business impact. Serving as a liaison, PMM negotiates the national partnerships to ensure the strength of the company’s return on investment in addition to return on objective.
